Lil Wayne’s new album Tha Carter III has now gone double-platinum, selling two million copies in the first nine weeks of its release. It passed one million copies in the first week alone.

These are huge sales, especially in our day of digital music purchasing where people buy singles but not albums.

Speaking of singles, the success of Tha Carter II seems to be driven by the incredible demand for the first single off the album, “Lollipop.”

Music Choice reports that “Lollipop” is now its most popular music video - ever. Damon Williams, VP of Programming for Music Choice said, “Wayne has done an incredible job of consistently delivering what today’s hip-hop fans want. The milestone of realizing over 10 million views for a single video speaks to the power of Lil Wayne’s fan base. Lil Wayne is the best in the game.”

And there is crossover appeal in the song. It not only reached #1 on the…