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01.29.2009 7:22 pm

The Rape of the Rose

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Although the art world boomed along with the financial industry during the past 15 years, many institutions showed signs of failing long before the recent financial collapse. Over the past couple of years, a number of museums have experienced unprecedented crises. Fisk University tried to sell from its collection of modernist masterpieces given to it by Georgia O’Keeffe, the National Academy of Design sold two of its mid-19th century masterpieces to pay for operating expenses, and the Museum of Contemporary Art in Los Angeles almost went bankrupt and even considered selling its collection until arts patron Eli Broad came to its rescue with a $30 million gift. Trustees ponied up another $20 million, giving the museum, which has a superb collection of post-World War II art,  a second chance.

But the recent decision by the President and Board of Brandeis University in Waltham, Massachusetts, to close the Rose Art Museum and sell its collection overshadows all the other crises. The Rose has one of the most unique collections of post-World War II art in the country and arguably the best collection of 20th and 21st century art in the Boston area. It owns Andy Warhol’s “Saturday Disaster,” one of his greatest works; a gorgeous 1950s “landscape” by Willem de Kooning; one of the best of Motherwell’s Spanish Elegies; an iconic Roy Lichtenstein cartoon painting; an early “gray” Jasper Johns painting; a Rauschenberg “combine” painting - the list just goes on and on and on up to Cindy Sherman, Philip Taaffe, Thomas Demand, Roxy Paine, Dana Schutz and Fred Tomaselli

The university’s President, Jehuda Reinharz, and his board cite financial reverses experienced by the university as the reason for reaching such a drastic decision. Although Geoff Edgers at the Boston Globe (www.boston.com), and Randy Kennedy and Carol Vogel at the New York Times (www.nytimes.com), bloggers Tyler Green and Lee Rosenbaum (”Culture Grrll”) on www.artsjournal.com and Judith Dobrynski on Tina Brown’s www.thedailybeast.com have traced the numbers, which range from a deficit of $10 million to $79 million, something smells fishy to me. You don’t shutter a highly respected museum, sell off its collection - estimated to be worth in excess of $350 million - eliciting in the process a cacaphony of denunciation on the internet and blogosphere, and risk destroying the university’s good name,  for such a relatively small amount of money. Even in these recessionary times, when many of the wealthy are looking at drastically reduced portfolios, a $79 million deficit should be something that can be dealt with rationally. But Reinharz, who has a reputation for liking to live the good life, and his board are not acting rationally - they have reacted hysterically.

No, the rape of the Rose suggests that the $79 million is just the tip of the iceberg. Why am I suspicious?  Ever heard of Bernie Madoff? Well, Brandeis did. One of the university’s most generous donors, Carl and Ruth Shapiro, were among Madoff’s biggest dupes. They admit to losing close to $500 million from both their Foundation and their personal holdings. And they used their influence among the Jewish communities in Boston and Palm Beach to bring other victims to Madoff to feed his Ponzi scheme. Many of those investors were donors to Brandeis along with other charities, Jewish and secular. (The Shapiros were also major donors to Beth Israel Hospital in Boston and they were the biggest donors to Boston’s Museum of Fine Arts in its history.) Their daughter Rhonda Zinner is Brandeis’s Treasurer. Do you think she might have directed at least some of the university’s funds to the financial advisor who had - at least on paper - helped to make her parents and their friends so wealthy?

(Full disclosure time: I worked for Rhonda Zinner, then Rhonda Segal,  and her then-husband Thomas Segal, at the Thomas Segal Gallery in Boston for about 4 years in the late 1970s. At that time I met both Carl and Ruth Shapiro several times.)

You might not be able to tell from what I’ve written what a fury I am in about the disgraceful actions of Reinharz and the board. I am a Brandeis alum, class of ‘69, and the Rose Art Museum, then one of the few museums in the country devoted to contemporary art, was instumental in the development of my interest in art and my subsequent career as an art critic. The highlight of my 4 difficult years at Brandeis - being a college grad in 1969 on an activist campus was no lark - was the seminar on the New York School I took with the Rose’s director, William Seitz, who had been a legendary curator at the Museum of Modern Art in New York. To think that other students might not have the opportunity to discover the visual culture of their times at the campus museum makes me very very sad.

And angry.  I believe that Jehuda Reinharz should be fired by the board for his gross mismanagement of the university’s endowment. If John Thain can be fired for his incompetence at Merrill Lynch, then Reinharz should be too. And after he is fired, the board should then resign en masse. A board that would vote for such an action is not capable of being trustees of anything. And after the clearance of the greedy, self-serving and stupid crew that has come close to destroying what was once a great university, a new group  should be brought in to deal with the mess. Chastened, the university might do well to look back at the values of the visionary Jews who founded the university in 1948, a time when the fate of European Jewry was fresh in everyone’s minds, and to the example of Justice Louis Brandeis, after whom the university was named.

What’s happening at Brandeis is shameful. Not just because it shows a lack of appreciation for art and the role cultural expression has in the life of a liberal arts college, but because it reveals how low the university has sunk during the Reinharz regime and how vulgar its values are now. At the national level, this is a time for renewed hope; it looks as if Brandeis University is also in need of a deep cleansing and a rebirth. With the Rose Art Museum still there as one of its prime assets.

5 comments

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The best analysis of this situation I have yet to rad, and no surprise. David knows the situation well, and we should be grateful that he shares his insight and his outrage with such candor and directness. I share David’s take on the situation, and hope that there are those in the greater Brandeis community who will have the courage to save both the museum and the university…

David A. Ross
New York

— David A Ross
6:22 pm January 30th, 2009

I believe, in addition to the president and the Board, the Provost, Marty Krauss should resign as well. How can the top academic on campus say as quoted in the Boston Globe: “Marty Krauss, Brandeis provost, also shed light on the reasoning behind the closure, which is scheduled for late summer. In an interview, she said university officials believed they could not operate a museum, which is expected to abide by a code of ethics limiting the reasons it can sell off art, and then sell art to pay for needs other than the museum. Closing the 48-year-old museum entirely would provide the university more freedom, Krauss said.”

To espouse this principle is just totally out of any reasonable bounds of deceny and academic integrity.

Does Brandeis follow the code of ethics and guidelines of the NEASC for university accredidation?
Does Brandeis follow the code of ethics and guidelines for grants from the NEA, NIH, foundation grant guidelines, etc etc?
Does Brandeis have a code of ethics, or is that allowed to be overlooked when expeditious?

— Duncan Gibson
4:33 pm January 31st, 2009

David,

I understand your anger. I applaud it. I’m currently working at the Rose and your point is being felt by everyone I come into contact with. This decision was shameful and should not have been considered. But it’s not over.

From the University’s point of view (or those who will be deciding these things), there’s an economic problem going on. I don’t think art should be considered a commodity, but they do. So I think the most effective way we can support the museum is by (as artists) creatively generating alternatives that everyone can agree on.

People have suggested working with donors to reallocate existing unused donations, expanding attractive admissions and make the university appealing to prospective donors and students, or donating with strings attached at donate with strings attached at: http://www.savetheroseart.org/.

These are the conversations we need to be having to Save the Rose Art Museum and Save Brandeis University.

-Zev

— Zev Rowlett
4:26 pm February 1st, 2009

This is an excellent column written with justifiable anger. On The Chronicle Review blogsite, I, too, have attacked this terrible decision by Brandeis (http://chronicle.com/review/brainstorm/fendrich). It took me a while, but I think I finally get it: Brandeis wanted to sell the most valuable works in the collection to get an immediate infusion of cash. They don’t give a rat’s tail about the art they can’t sell immediately. They decided it was better to shut the museum down and grab the paintings that can be converted into quick cash than face the censure of the AAM. It’s astounding there’s not more “action” (as opposed to “expressions of deep regret”) being taken by all of us who object–Brandeis alumn, art historians, artists, art critics, museum personnel, faculty at Brandeis and other colleges and universities, etc. If Brandeis pulls this off (and it’s looking like it will), the implications for college art museums everywhere are frightening. The saddest part is that Brandeis trustees and president have no shame about the matter, which makes it next to impossible to get them to change their mind through words.

— Laurie Fendrich
8:07 am February 2nd, 2009

The selling off of art at Brandeis is symbolic of what is wrong with America. Hopefully the economy starts to turn around and Brandeis can use this infamy and media attention to bring about a resurgence of interest in art in their environment.
Check out the photomontage dedicated to the Rose at http://www.castagnstudio.com.

— Castagna
1:05 pm February 6th, 2009