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07.24.2008 8:24 pm

Running USA’s state of the sport, part II: Portrait of a runner

St. Louis Post-Dispatch
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Running USA released the second of three parts of its state of the sport survey.

The group estimates there were at lease 10 million core runners, defined as buying 3 pairs of running shoes a year, running on the road or on trails and entering at least one race a year.

The quick sketch shows that the typical runner is middle aged, well-educated and affluent, which is good news for running specialty stores.

The average female runner is:

  • 39.4 years old
  • 62 percent are married; 64 percent have no children in the household.
  • 50 percent had an individual income of $50,000 or more.
  • 45 percent had a household income of $100,000 or more
  • 79 percent have college degrees.
  • 67 percent have run for 5 years or more

The average male runner:

  • Is 45 years old
  • 74 percent are married.
  • 55 percent have no children in the household.
  • 50.6 percent had an individual income of $75,000 or more.
  • 57 percent had a household income of $100,000 or more
  • 80 percent have a college degree.
  • 60 percent have run for 10 years or more.

Check out all of Part II here.

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