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If we know Dave Peacock, he’ll probably shrug off this recognition. But we found it fascinating that Peacock was high on the list of Advertising Age’s list of “Power Players.” Peacock is No. 7. AdAge points out that…

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Now this is fascinating. Did you know that, if you are a Heineken drinker, you are more…

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“Pabst Blue Ribbon is a recession juggernaut, but not just because it’s cheap,” Advertising Age scribe Jeremy Mullman reports.

PBR sales are up an “astounding” 25 percent this year, Mullman writes, quoting data from Information Resources Inc. From the story:

While cheaper…

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Did Bud Light hurt Budweiser? Advertising Age contributor Al Ries thinks so.

Ries recently penned a fascinating and provocative article in Ad Age about how - as he sees it - brand extensions are a bad idea. The article is entitled: “Slowly But…

The beer industry is struggling. We get that. The current economic situation testing the theory that beer is  “recession-resistant,” as we have been told numerous times.

In a spot of good news, the Washington-based Beer Institute released numbers showing that beer shipments…

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Bud Light and Coors Light are massive brands that dominate the U.S. beer industry. They go head-to-head on the grocery store shelves and in the ice cooler. The summer, as always, is the stage of their ongoing…

Wow - as if our morning java wasn’t enough, a diatribe on the website of Advertising Age was enough to jolt Lager Heads awake today. Steve McKee, president of McKee Wallwork Cleveland, penned a blistering attack on Anheuser-Busch InBev. The cause of the…

The competition between MillerCoors and Anheuser-Busch InBev in the U.S. never wants for story lines. For one, there is the traditional animosity between Miller and Anheuser-Busch. There’s also Anheuser-Busch InBev’s emerging approach of trimming its number of sponsorships (hot rod cars and…

Advertising Age’s Jeremy Mullman, one of Lager Heads‘ more prolific competitors, has a good story about how Anheuser-Busch is changing its relationships with advertising agencies. Basically, the company plans to change its payment system to pay by the project, rather than…

Advertising Age has a fascinating story here about why Miller’s one-second beer ads mocking Anheuser-Busch’s free-spending ways weren’t played on numerous TV stations during the recent Super Bowl. Turns out, NBC sent out a directive advising its owned-and-operated station affiliates not to…