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11.03.2009 10:47 am

Anheuser-Busch president David Peacock is Advertising Age’s No. 7 “Power Player”

St. Louis Post-Dispatch

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If we know Dave Peacock, he’ll probably shrug off this recognition. But we found it fascinating that Peacock was high on the list of Advertising Age’s list of “Power Players.” Peacock is No. 7. AdAge points out that…

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11.02.2009 7:30 pm

What does your choice of beer say about you?

St. Louis Post-Dispatch

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Now this is fascinating. Did you know that, if you are a Heineken drinker, you are more…

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11.02.2009 7:30 pm

Heineken’s revenue falls; Will higher prices and cost-cuts ride to rescue?

St. Louis Post-Dispatch

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Dutch brewer Heineken has apparently discovered a neat trick: In the face of falling beer sales, raise prices and cut costs. Voila! Bigger profits. We’ve seen it before from other big brewers in St. Louis, London…

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11.02.2009 10:30 am

Maker of Corona posts big increase in revenues, profits; Still wants $2.5 billion from Anheuser-Busch

St. Louis Post-Dispatch

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Mexican brewer Grupo Modelo posted a 32.5 percent rise in third-quarter net profit, Reuters is reporting.

The maker of Corona also said there was no change in its arbitration process against partner Anheuser-Busch. Modelo gave no new information…

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10.23.2009 11:19 am

UK chief of Czech brewer Budvar calls Anheuser-Busch InBev “weaselly.” Oh no, he didn’t!

St. Louis Post-Dispatch

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The Publican, a trade publication for bars and pubs in the United Kingdom, picks up a juicy nugget in the multi-decade and multi-country trademark dispute between Anheuser-Busch and Czech brewer Budvar over the name “Budweiser.”

The story reports that…

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10.22.2009 11:41 am

Will pressures force family-run Femsa to exit beer business?

St. Louis Post-Dispatch

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The Wall Street Journal has a fascinating story on why brewer Femsa, one of Mexico’s most storied companies, is contemplating getting out of the beer business.

Femsa, brewer of Dos Equis and source of the “World’s Most Interesting Man”…

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10.16.2009 7:47 pm

New Budweiser commercials to tout friendship

St. Louis Post-Dispatch

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Anheuser-Busch is launching a new round of TV commercials for Budweiser, its No. 2 brand, which has been on a long sales decline.

Together, the three new spots “focus on the camaraderie and the bonds between friends when…

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10.12.2009 2:40 pm

Budweiser rises in value, according to BusinessWeek

St. Louis Post-Dispatch

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According to BusinessWeek magazine, Anheuser-Busch’s brand is rising in value. The publication ranked the “100 Best Global Brands” in a special report.

Budweiser - which the publication somewhat incongruously calls a “beer maker” - came in 30th…

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09.24.2009 5:33 pm

MillerCoors throws NASCAR challenge at Anheuser-Busch

St. Louis Post-Dispatch

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We can always count on MillerCoors, the Chicago-based competitor to Anheuser-Busch, to periodically aim feisty and creative challenges at its much larger rival. They are entertaining.

The latest challenge seems to be in the service of free…

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09.09.2009 9:36 am

Did Bud Light take Budweiser down?

St. Louis Post-Dispatch

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Did Bud Light hurt Budweiser? Advertising Age contributor Al Ries thinks so.

Ries recently penned a fascinating and provocative article in Ad Age about how - as he sees it - brand extensions are a bad idea. The article is entitled: “Slowly But…

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