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We spent a fun morning on Wednesday with Pete Kraemer, Anheuser-Busch’s vice president of supply. Kraemer and about 300 other A-B staffers were out and about, canvassing grocery stores and other retail outlets to see how…

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For months, beer drinkers have been moving to cheaper beers as the recession bites them in the wallets. Anheuser-Busch has noticed drinkers trying to stretch their bucks, and had adjusted its marketing to roll with the changing…

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We are starting to learn more about how the recession is changing drinking habits. The Fourth of July, a.k.a. the biggest beer-selling holiday of the year, provided ample evidence that things have turned topsy turvy.

We go…

It’s been about eight months since Anheuser-Busch put its marketing muscle behind a new campaign to convince drinkers that Bud Light was truly different from - and better than - Coors Light, Miller Lite and all the other competing light beers out there.…