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11.04.2009 1:13 pm

Russian bear takes a bite out of Carlsberg

St. Louis Post-Dispatch

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Danish brewer Carlsberg, the world’s fourth- largest beer maker, cut its full-year sales forecast, saying the Russian market will contract more than it expected this year.

That news comes courtesy of Bloomberg, which dives into the company’s…

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09.21.2009 9:31 am

Global brewers sell less beer; Share prices go up. How’s that, again?

St. Louis Post-Dispatch

Most top global brewers are selling less beer these days. But the big companies’ share prices have mostly gone up in recent months. What gives?

Trade publication Beer Marketer’s Insights has an interesting item on this odd dynamic. Global brewers’ revenues and…

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05.19.2009 9:49 am

No more “nice guys”? Carlsberg imitates Anheuser-Busch InBev’s cost-cutting

St. Louis Post-Dispatch

Danish brewer Carlsberg is the world’s fourth-largest beer maker, but we bet you didn’t know that. The company is pretty quiet in the U.S. Lager Heads admits that we have been somewhat less than manic in digging into Carlsberg’s business.

But this caught our…

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05.08.2009 10:44 am

Anheuser-Busch InBev trumps global competitors in first quarter

St. Louis Post-Dispatch

Sure, it’s only three months. But Anheuser-Busch InBev impressed some folks with Thursday’s announcement that it increased its global beer sales by about one percent in the first quarter (measured in liquid). It doesn’t sound like much, but in the…

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03.17.2009 10:29 am

Will brewers preserve their sports marketing in hard times?

St. Louis Post-Dispatch

Will beer companies’ sports marketing keep rolling through a recession?

That’s the question that reporters from Forbes and Reuters pondered in a couple of recent articles. Basically, the takeaway seems to be that lots of marketers are pulling back on marketing spending -…

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01.19.2009 9:35 am

Economic woes causing beer sales to slip?

St. Louis Post-Dispatch

The Associated Press thinks it has spotted a trend: economic weakness causing beer sales to slip worldwide. It cites the recent results of SABMiller, the London-based brewer that ranks as the world’s second-largest beer seller behind Anheuser-Busch InBev. SABMiller has encountered…

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