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11.20.2009 12:39 pm

Will Bud family “megabranding” backfire on Anheuser-Busch?

St. Louis Post-Dispatch

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About 18 months ago, Anheuser-Busch executives started publicly touting a new strategy to boost sales and profits: Adding new line extensions to Bud Light and Budweiser. Each big beer would be the main component of a “megabrand.”…

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11.12.2009 10:06 am

Updated: Anheuser-Busch InBev reports smaller beer sales and revenues; Profits beat estimates

St. Louis Post-Dispatch

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Anheuser-Busch InBev, the world’s biggest brewer, said beer sales in the third quarter dropped in the midst of a rough economy. But despite struggles in the key U.S. market, the company managed to make a bigger…

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11.02.2009 2:12 pm

More on Francine Katz’s gender discrimination lawsuit against Anheuser-Busch

St. Louis Post-Dispatch

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The lawsuit that Francine Katz dropped on Anheuser-Busch’s desk last week was perhaps the juiciest news to come out of the brewery in a while. Just to recap, Katz was A-B’s highest-ranking female executive when she left on…

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10.15.2009 8:59 am

Post-Busch, what are the prospects for Busch Entertainment?

St. Louis Post-Dispatch

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The folks at theme-park news website Blooloop.com executed a great idea when private equity group Blackstone recently agreed to buy Anheuser-Busch InBev’s SeaWorld and Busch Gardens theme parks. They tracked down several former Busch Entertainment executives and asked them…

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10.13.2009 4:36 pm

Changes in Anheuser-Busch’s media department

St. Louis Post-Dispatch

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More changes are afoot near the top levels of management at Anheuser-Busch.

Mark Wright has been promoted to vice president of media, sponsorship and activation at Anheuser-Busch, replacing Dan McHugh, who left the company on Monday. Wright will…

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10.13.2009 12:19 pm

Anheuser-Busch looking for buyer for Kingsmill resort

St. Louis Post-Dispatch

Attention: Anyone with a hankering for golf and perhaps $44 million burning a hole in their pockets.

Kingsmill Resort and Conference Center in Williamsburg, Va. is up for sale.

We find this interesting, because we used to work in the vicinity of the…

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10.13.2009 8:45 am

Grolsch: From swing top to “global icon”?

St. Louis Post-Dispatch

London-based SABMiller is preparing to reposition its Grolsch beer globally as a “maverick” brand, Marketing Week is reporting. SABMiller acquired the Grolsch brand in February 2008 from rival Anheuser-Busch. Now, it appears the brand is being pushed towards a more ambitious track.…

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10.12.2009 2:40 pm

Budweiser rises in value, according to BusinessWeek

St. Louis Post-Dispatch

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According to BusinessWeek magazine, Anheuser-Busch’s brand is rising in value. The publication ranked the “100 Best Global Brands” in a special report.

Budweiser - which the publication somewhat incongruously calls a “beer maker” - came in 30th…

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09.29.2009 10:06 am

Does Bud Light Golden Wheat have desirability?

St. Louis Post-Dispatch

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We will be out of the country early next month, so unfortunately we will miss what promises to be one of the biggest beer launches of the year: Anheuser-Busch’s Oct. 5 nationwide launch of Bud Light…

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09.22.2009 5:48 pm

Anheuser-Busch donates $2 million for emergency preparedness program

St. Louis Post-Dispatch

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Anheuser-Busch and the American Red Cross have announced a national disaster preparedness initiative that will spread to 16 U.S. cities after being pioneered at Anheuser-Busch.

The brewer was the founding sponsor of the “Ready Rating” program and the first…

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