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Hi folks, thanks for all the well-wishes. We’re back from vacation - relaxed, happy, and ready to kick some tail. Much news to weed through today.

It’s hard to believe, since the NFL season hasn’t even…

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When he was at Anheuser-Busch, Tony Ponturo was repeatedly recognized as being one of the most powerful people in sports. And why not? He helped oversee one of the biggest sports marketing budgets in the world.

When…

For the past few years, Bud Light has encouraged adult Super Bowl watchers to text-message a hotline during the game in order to unlock a “secret” spot, which they could then watch on one of Anheuser-Busch’s websites. The commercials are designed…

The ace photographers at the Post-Dispatch have crafted an impressive collection of photos and videos chronicling the Budweiser Clydesdales, Anheuser-Busch’s favorite animals and arguably its most effective marketing tools.

Thanks to hours of behind-the-scenes access to Anheuser-Busch’s facilities in St. Louis and…

Adweek is reporting here that Anheuser-Busch has bid adieu to one of its longtime advertising shops, San Francisco-based Goodby, Silverstein & Partners, the agency that produced the Budweiser Lizards and scores of other commercials for the brewer over a span of nearly 15 years.

This…

Advertising Age has a fascinating story here about why Miller’s one-second beer ads mocking Anheuser-Busch’s free-spending ways weren’t played on numerous TV stations during the recent Super Bowl. Turns out, NBC sent out a directive advising its owned-and-operated station affiliates not to…

Well, there was no argument about the action on the field in last night’s Super Bowl. The Pittsburgh Steelers pulled out a late win over Kurt Warner and the band of underdogs from Arizona.

But who “won” the Super Bowl advertising extravaganza is…

It seemed a simple question, so Lager Heads asked it. Exactly how good is Anheuser-Busch at marketing, particularly when it comes to advertising on the Super Bowl? We all know A-B is a prolific advertiser — it will be the No. 2…

Leave it to the Canadians to figure out how to make the ideal Super Bowl commercial. Macleans has a story here about the essential steps. First, a bit of knowledge. Turns out, the mag tells us, “a groin kick often isn’t enough.…

The limping economy throws up a big challenge in front of companies advertising on Sunday’s Super Bowl. Sure, they want to make a big splash on the big game. But they also have to adjust to a shaky economy and…