The “AIG story” is affecting Maritz
The flurry of financial-institution bailouts is having an indirect effect on Maritz Inc., Chief Executive Steve Maritz told a St. Louis RCGA audience this morning. The problem is that once a company takes taxpayer funds, its travel and meetings practices come under public scrutiny. Exhibit A, of course, is AIG, which has been criticized for holding meetings at luxury resorts in Arizona and California.
Part of Maritz’ business is arranging corporate travel, sometimes as part of incentive or training programs. AIG is one of its clients. And, Maritz says:
The great AIG story that we hear about is hurting our travel business. … That AIG program that Jay Leno and everybody else is making fun of was an incentive for independent brokers.
Research, he says, shows that travel incentives are three times as effective as cash incentives. For them to be effective, though, the travel has to be to someplace nice. That nuance gets lost in news reports and late-night monologues. Maritz adds:
I would argue that if it’s the difference between spending half a million dollars and spending a million and a half, the taxpayers are better off spending the half-million. The problem is that when it comes in the form of ice sculptures and pedicures, Jay Leno just can’t help himself. I get it, and that affects conversations that we’re having with clients. If you’ve got to keep your head down, even though this may be the right thing to do, you can’t do it because of the bad p.r.



David Nicklaus has covered St. Louis business for more than 25 years. His column appears three days a week on the Post-Dispatch business page.
The incentives or “meetings” are the same as a bonus. I know it negatively effects Maritz, but whether the tax payor pays a cash bonus or pays for a posh trip, its the same thing…maybe the trip is cheaper, but we (the tax payor)shouldn’t be paying for either one in my opinion.