What happens when you cut up 8 feet of red oak into a square frame and mount 12 Canon 580 EX II Speedlites on it?

One crazy ring flash on PixSylated. Here’s the scoop:

“There were several innocent bystanders watching. The sun was high in the sky and coming in straight over Ben’s shoulders. I centered my favorite lens right on his eye and BANG! I had him in 1/8000 of a second.”

What does it look like on the other side? Have a look.

And thanks to Strobist, I’m also “speechless.” How about that for fill flash?