10.07.2008 2:34 pm
Nielsen: Veep debate here netted more “hockey moms”
St. Louis Post-Dispatch
This just in: “Hockey moms” really did tune into to watch one of their own at Thursday’s veep debate at Washington University.
The television ratings service Nielsen says that hockey moms — “defined as women ages 25 to 54 who live in homes with children and who watched at least six minutes of the most recent Stanley Cup Finals” — were more likely than the average viewer to have watched self-proclaimed hockey mom Sarah Palin tangle with Joe Biden.
The vice-presidential “debate drew 23.8% of all mothers (ages 25 to 54), while 33% of those women defined as ‘hockey moms’ tuned in,” Nielsen reports. “Overall, ‘hockey moms’ were 38.7% more likely than average moms to have watched the V.P. debate.”
This is highly significant. Let’s avoid all the issues most of us feel are important and talk about the “hockey moms.”
This just in: The Auschwitz tattoo was originally an IBM code number, part of a custom punch-card system devised by IBM to keep track of prisoners in Nazi concentration camps. The system was devised by one Herman Hollerith, who automated US census data in the late 19th century and founded the company that later became IBM. Research shows that top levels in the company knew or willingly turned a blind eye to Nazi attrocities and crimes.