From licensed toys to active-play items, Walmart has reduced the price of 100 additional toys to help families save more this holiday season.

This week in all stores and online at Walmart.com, the prices of more than 100 toys will be reduced, many at an additional 20 percent to 30 percent off original prices.

The prices will last through the Christmas shopping period.

This new savings effort is in addition to Walmart’s 100 toys for $10 pricing.

Bakugan starter pack - $8 (33% savings)

• Rocky the Robot - $49 (17% savings)
• Buzz Lightyear Talking Action Figure - $29 (17% savings)
• Barbie “I Can Be” Playsets with Doll - $15 (25% savings)
• Playskool Step Start Walk ‘N Ride or Ball Popper - $17 (32% savings)
• FurReal Friends Lulu My Cuddlin’ Kitty - $38 (24% savings)
• Air Hogs Laser Zero Gravity - $29 (28% savings)
• Fisher-Price Power Wheels Kawasaki KFX Ride-On - $178 (10% savings)
• Jakks Sweet Oven Makeover — $24 (20% savings)
• More games like Candyland, Yahtzee and Chutes & Ladders - $5 (37% savings)