11.23.2008 12:01 am
A-B InBev has a recipe for success
St. Louis Post-Dispatch
Budweiser is an American icon. Now that it’s owned by InBev, will that change?
A-B InBev has three “global” brands: Beck’s, Stella Artois and Budweiser. Budweiser is the most popular, and A-B InBev considers Bud Light, which is very popular in the U.S., a “local jewel.” In other words, it ain’t broke, it’s not likely to change.
Today’s Bird line suggestions:
- Bud out
- Best Buds
- Stein of the times
- Recipe for success
- The Bud-dy system
Our editor picked Recipe for success — did he pick the best one?
