Is “The Lou” offensive?
“Lou” has its enemies.
A voice message greeted me this morning from an older-sounding woman reader who proclaimed that the day the Post-Dispatch referred to St. Louis as “The Lou” on the front page and the day a sticky ad appeared on bottom of the front page was the day she would cancel her subscription.
Well, the promotional teaser to the Get Out section at the top of the front page read: “Live in the Lou” and listed some upcoming concerts. I assume her copy of the paper also had one of those peel-off front-page ads that sometimes appear . (Mine didn’t at home, nor do the copies I see here in the office.)
“Lou” stirs deep passions among a few readers, who call to complain that “lou” should be reserved for toilets in France. (Loo.)
My colleague Deb Peterson uses “Lou” frequently — and hears from the French resistance every time she does.
Any widespread dislike of “Lou” out there? Do you or your friends use the term in talking about our town?



Yes, I find it offensive. I read Peterson’s column until I see “The Lou”, and I stop reading there. I’m sure she doesn’t care whether I read it or not. I think it’s “St. Louis”. Not “St. Louie”. Not “The Lou”. Saint Louis.