"NCAA Football 10" lets players create an entire conference worth of teams. (Image courtesy of EA Sports)

Game Guy’s looking forward to this: the “TeamBuilder” feature in Electronic Arts’ upcoming “NCAA Football 10.”

Announced today, the feature improves on the franchise’s “create-a-school” component that has been a part of “NCAA Football” much of this decade. This time, players can tap an EA database of uniform designs, stadiums, field designs, logos and rosters to develop their own schools and play them against great squads such as USC, Ohio State and, well, Missouri.

Or, players can create several of their own teams to challenge each other. “NCAA Football 10″ will have a code included at purchase to save a dozen teams on a hard drive, but those folks who preorder the game will receive another code for an additional 13 teams, bringing the total to 25 — enough to create another entire football conference.

“NCAA Football 10″ is due out July 14 for Xbox 360 and all PlayStation systems.