Filming of a new reality television show that will take place against the backdrop of the infamous Party Cove at the Lake of the Ozarks is underway.
One Linn Creek, Mo., winemaker hopes to give customers a taste of the show before it hits the airwaves.
Seven Springs Winery, a winery and entertainment venue just south of the giant lake, has received approval from Missouri regulators for a new Party Cove Wine.
“I’ve had the idea for the wine for a few years now, but now that they’re filming the series down here, I thought it’d be a good time to launch it and get it going,” said Seven Springs Winery owner Mike Bleile.
The wine, at 8 percent alcohol by volume, will be the winery’s red and white sangria, both blends that will include a dash of lemon-lime soda. Bleile said it should be ready for sale by the end of the month.
Bleile, who has been operating the winery for just more than a decade, said he hopes the branded wine will be a boost for sales. He said Seven Springs produced 23,000 cases of wine last year and hopes to grow that figure by 10 percent behind strong sales of Party Cove Wine.
The “Party Cove” reality show, from the same production company that created “Jersey Shore,” was announced earlier this year.
The casting company, Doron Ofir Casting, said it expects to film the series all around the Lake of the Ozarks, including at some businesses, this summer, according to Lake News Online.
Bleile said one of those locations will be at Seven Springs.
Details of when and which network or streaming service might broadcast the series haven’t been set.